A New Kind of Agency.
CLIENT. Edit
Three agencies became one to create new agency Edit, offering CRM and Media underpinned by brilliant technology and data science all under one roof. Edit commissioned a brand teaser video to explain their new amalgamated services in an immediately accessible way
The animated teaser brings the Edit “Dot” to life, as it journeys through different scenarios illustrating Edit’s services. Reflecting the Edit brand personality with elegant design and dynamic movement.
The video was conceived to be broken apart into three short, stand alone stings to be used across different media, such as to be nested within presentations as chapter points for Edit’s services.
Creative Director & Producer. Stuart Simpson
Design & Animation. Stuart Simpson
Concept Development
Brand video animation concept development - Data points image
Brand video animation concept development - New kind of agency image
Brand video animation concept development - Beneftis image
Motion Frames